Author Randy Frazee Brand, Website Design and Retainer Marketing
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Project Overview
An Author’s Personal Brand Rooted in Timeless Elegance
Randy Frazee, a renowned author and speaker, needed a brand and website that authentically reflected his personality and professional identity. Additionally, he required ongoing marketing support to effectively engage his audience and grow his platform. The goal was to create a timeless and functional digital presence while maintaining consistent, high-quality outreach across multiple channels.
CLIENT
Kansas City, San Antonio, Napa Valley, National
LOCATION
Author, Personal Brand
CATEGORY
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What We Do
Brand Identity & Messaging
Social Media Management & Content Creation
Squarespace Author Website Design & Management
Campaign Design, Messaging & Marketing
Mailchimp List Growth & Email Marketing
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The Solution
We partner with Randy to craft a cohesive brand and provide ongoing support to help him connect with his audience and achieve his goals.
Brand Identity: Created a logo that integrated the “R” from Randy’s signature, adding a personal and distinguished touch to his brand identity. Built a cohesive design language that reflected Randy’s timeless, classic style, emphasizing warmth and professionalism.
Website Development: The UX was designed with simplicity and elegance, ensuring intuitive navigation for visitors exploring Randy’s books, speaking engagements, and resources.
Ongoing Retainer Services: Strategizing and executing email, social, and digital campaigns to grow and keep his audience informed and engaged.
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Outcome
The project has delivered a comprehensive and evolving digital presence for Randy Frazee:
Authentic Branding: The signature-inspired logo and classic design established a unique and memorable identity.
Enhanced Engagement: The website provides an elegant and functional hub for Randy’s readers and followers.
Consistent Growth: The website provides an elegant and functional hub for Randy’s readers and followers.
Client Approval: Randy appreciates the seamless execution of his vision and the continuous support to maintain and expand his platform—without having to manage it.
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Take Their Word for It
Catalyze your good news with purposeful brand development.
Let’s create something extraordinary together. Contact Us today to start your project!