KC Underground
THE PARTNER
KC Underground is a network of reproducing disciples and microchurches that seeks to saturate Kansas City with the beauty, justice, and good news of Jesus.
The Kansas City Underground exists to inspire, engage, connect, equip and empower ordinary people to flourish in their souls and families, with that flourishing spilling over into mission where they live, work, learn, and play.
THE PROJECT
KC Underground had an existing logo, but their brand had never been clearly defined. Together we worked to refine the logo, source original photography, develop a palette and define the brand voice for a cohesive representation across all platforms. Our goal was a clean, thoughtful design that reflects their love for the people of Kansas City.
kcunderground.org is ever-changing as new hubs, microchurches and missionaries join.
